*Wednesday at noon at the Corpus Christi Country Club,
unless otherwise specified
The Object of Rotary
The Object of Rotary is to encourage and foster the ideal of service
as a basis of worthy enterprise and, in particular, to encourage and
foster:
• FIRST. The
development of acquaintance as an opportunity for service;
• SECOND. High ethical standards in business and professions, the
recognition of the worthiness of all useful occupations, and the dignifying
of each Rotarian's occupation as an opportunity to serve society;
• THIRD. The application of the ideal of service in each Rotarian's
personal, business, and community life;
• FOURTH. The advancement of international understanding, goodwill,
and peace through a world fellowship of business and professional
persons united in the ideal of service.
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Avenues of Service
Based on the Object of Rotary, the Avenues of Service are Rotary’s philosophical
cornerstone and the foundation on which club activity is based:
• Club Service
focuses on strengthening fellowship and ensuring the effective functioning
of the club.
• Vocational Service encourages Rotarians to serve others through
their vocations and to practice high ethical standards.
• Community Service covers the projects and activities the club undertakes
to improve life in its community.
• International Service encompasses actions taken to expand Rotary’s
humanitarian reach around the globe and to promote world understanding
and peace.
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The Four-Way
Test
The test, which has been translated into more than 100 languages, asks
the following questions:
Of the things we think, say or do
1. Is it the
TRUTH?
2. Is it FAIR to all concerned?
3. Will it build GOODWILL and BETTER FRIENDSHIPS?
4. Will it be BENEFICIAL to all concerned?
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Mission
The mission of
Rotary International, a worldwide association of Rotary clubs, is
to provide service to others, to promote high ethical standards, and
to advance world understanding, goodwill, and peace through its fellowship
of business, professional, and community leaders.
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Moving toward the future
In 2001-02, Rotary International began developing a strategic plan to
guide the organization as it entered its second century of service.
In June 2007, the Board of Directors approved the RI Strategic Plan
2007-10, which identifies seven priorities:
• Eradicate polio.
• Advance the internal and external recognition and public image of
Rotary.
• Increase Rotary’s capacity to provide service to others.
• Expand membership globally in both numbers and quality.
• Emphasize Rotary’s unique vocational service commitment.
• Optimize the use and development of leadership talents within RI.
• Fully implement the strategic planning process to ensure continuity
and consistency throughout the organization.
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